Title:               Index of Total Advertising for United States
Series ID:           M0658CUSM343SNBR
Source:              National Bureau of Economic Research
Release:             NBER Macrohistory Database (Not a Press Release)
Seasonal Adjustment: Seasonally Adjusted
Frequency:           Monthly
Units:               Index 1935-1939=100
Date Range:          1944-01-01 to 1953-12-01
Last Updated:        2012-08-17 1:51 PM CDT
Notes:               Series Is Presented Here As Four Variables--(1)--Seasonally Adjusted,
                     1914-1943 (2)--Seasonally Adjusted, 1943-1946 (3)--Seasonally
                     Adjusted, 1944-1953 (4)--Seasonally Adjusted, 1953-1958. A New Index
                     Begins In 1944 Which Is Based On Expenditures For Advertising, While
                     The Index Through 1946 Was Based On Linage. Business Papers And
                     Television Were Added January And February 1949, Respectively (See
                     Scb, Statistical Supplement, 1953, P. 211). The Primary Source Of
                     These Data Is"Printers' Ink." Source: 1947-1953 Statistical
                     Supplements To The Survey Of Current Business, And Monthly Issues
                     Beginning In 1953.
                     
                     This NBER data series m06058c appears on the NBER website in Chapter 6
                     at http://www.nber.org/databases/macrohistory/contents/chapter06.html.
                     
                     NBER Indicator: m06058c

DATE       VALUE
1944-01-01   170
1944-02-01   174
1944-03-01   176
1944-04-01   179
1944-05-01   182
1944-06-01   183
1944-07-01   184
1944-08-01   185
1944-09-01   182
1944-10-01   181
1944-11-01   184
1944-12-01   191
1945-01-01   205
1945-02-01   188
1945-03-01   189
1945-04-01   189
1945-05-01   192
1945-06-01   192
1945-07-01   195
1945-08-01   198
1945-09-01   204
1945-10-01   206
1945-11-01   201
1945-12-01   217
1946-01-01   218
1946-02-01   216
1946-03-01   219
1946-04-01   226
1946-05-01   227
1946-06-01   233
1946-07-01   228
1946-08-01   225
1946-09-01   240
1946-10-01   245
1946-11-01   245
1946-12-01   244
1947-01-01   235
1947-02-01   245
1947-03-01   263
1947-04-01   278
1947-05-01   281
1947-06-01   283
1947-07-01   263
1947-08-01   262
1947-09-01   281
1947-10-01   284
1947-11-01   277
1947-12-01   270
1948-01-01   257
1948-02-01   286
1948-03-01   289
1948-04-01   293
1948-05-01   300
1948-06-01   298
1948-07-01   268
1948-08-01   276
1948-09-01   302
1948-10-01   311
1948-11-01   302
1948-12-01   284
1949-01-01   296
1949-02-01   301
1949-03-01   318
1949-04-01   310
1949-05-01   309
1949-06-01   302
1949-07-01   276
1949-08-01   270
1949-09-01   292
1949-10-01   306
1949-11-01   305
1949-12-01   293
1950-01-01   329
1950-02-01   315
1950-03-01   319
1950-04-01   323
1950-05-01   331
1950-06-01   333
1950-07-01   311
1950-08-01   318
1950-09-01   336
1950-10-01   365
1950-11-01   377
1950-12-01   371
1951-01-01   394
1951-02-01   388
1951-03-01   377
1951-04-01   393
1951-05-01   394
1951-06-01   385
1951-07-01   410
1951-08-01   419
1951-09-01   411
1951-10-01   429
1951-11-01   427
1951-12-01   435
1952-01-01   451
1952-02-01   447
1952-03-01   438
1952-04-01   438
1952-05-01   433
1952-06-01   436
1952-07-01   445
1952-08-01   456
1952-09-01   456
1952-10-01   475
1952-11-01   473
1952-12-01   488
1953-01-01   465
1953-02-01   466
1953-03-01   500
1953-04-01   498
1953-05-01   507
1953-06-01   512
1953-07-01   541
1953-08-01   504
1953-09-01   524
1953-10-01   531
1953-11-01   539
1953-12-01   546