Release: NBER Macrohistory Database
Series Is Presented Here As Four Variables--(1)--Seasonally Adjusted, 1914-1943 (2)--Seasonally Adjusted, 1943-1946 (3)--Seasonally Adjusted, 1944-1953 (4)--Seasonally Adjusted, 1953-1958. The Index Was Computed By L.D.H. Weld Of Mccann-Erickson For"Printers' Ink." Published Figures Are Available Only From 1922 On. Also Available In"Printers' Ink", May 9, 1935, P. 85 And Following Issues. Component Series Were Adjusted By Ratio-To-12-Month-Moving-Average Method And Combined. These Data Are Not Available In Unadjusted Form. Source: Data For 1914-1921 Were Direct From Mccann-Erickson, Inc.; Data For 1922-1941 Were From Survey Of Current Business, July 1935, P. 19 And Following Issues
This NBER data series m06058a appears on the NBER website in Chapter 6 at http://www.nber.org/databases/macrohistory/contents/chapter06.html.
NBER Indicator: m06058a
National Bureau of Economic Research, Index of Total Advertising for United States [M0658AUSM339SNBR], retrieved from FRED, Federal Reserve Bank of St. Louis; https://fred.stlouisfed.org/series/M0658AUSM339SNBR, July 18, 2019.